Upcoming Masterclasses
Next in our Masterclass schedule
Watch as Ian Chamberlain highlights what is coming up over the next two months in our Masterclass programme for LSAA members.
Not an LSAA member? Get in touch to learn how you can access our masterclasses and unlock a wealth of industry insights.
View Past Masterclasses
January
- 24 Jan 2025
- 13:00 (GMT)
Overachieve in 2025
Make you and your people better, smarter and stronger
In this exciting 60-minute masterclass for LSAA members, Colin Hiles and Jim Steelewill unlock business success through the symbiosis of wellbeing and performance, making it a strategic priority that delivers unparalleled productivity, innovation and success.
- 28 Jan 2025
- 13:00 (GMT)
The ABPI Code and Social Media
A whistle-stop tour of the 2024 ABPI Code’s impact on social media
In this 60-minute masterclass for LSAA members, Sarah Clarke, ABPI Code and compliance expert, will explore and help you understand what is and isn't possible with the new Code.
- 30 Jan 2025
- 13:00 (GMT)
Ophthalmology and the Changing NHS
How are ophthalmology services changing in 2025?
In this informative 60-minute masterclass for LSAA and Optic UK members, Shailen Rao will help you enhance patient outcomes during 2025 and beyond.
- 31 Jan 2025
- 13:00 (GMT)
The Hard Case For Soft Skills… Human Advantage in an AI World: a Mark Pringle masterclass
The importance of human soft skills is greater than ever
Join leading executive coach, Mark Pringle, for an impactful 60-minute masterclass for LSAA Members exploring why soft skills—such as emotional intelligence, adaptability, and creativity—are critical to thriving in an AI-driven world.
February
- 04 Feb 2025
- 13:00 (GMT)
Secondary Care in 2025: Which decision makers should industry be targeting?
Are you targeting the wrong decision-makers?
In this provocative 60-minute masterclass for LSAA members, Scott McKenzie suggests a more effective approach: engaging key stakeholders within healthcare providers before involving ICBs.
- 06 Feb 2025
- 13:00 (GMT)
The Impact of AI on MSLs
Use AI to enhance, not replace, your strategic value.
Join us for an impactful 60-minute masterclass with Patrina Pellett and Richard Swank as they explore how to unlock the true potential of Artificial Intelligence (AI) in Medical Affairs.
- 07 Feb 2025
- 13:00 (GMT)
Value Based Healthcare for Life Sciences Made Simple
Unlocking Value Based healthcare: strategies for life sciences to thrive in a patient-centric world.
In this insightful 60-minute masterclass, Andrew Mumford, a global market access expert, will provide a clear overview of the core principles of VBHC and explain how life sciences can effectively integrate these strategies.
- 11 Feb 2025
- 13:00 (GMT)
Quantifying Your Social Value: Tools for tender success
Understand the concept of Social Value and how it relates to ESG.
Join ESG expert Claire Valentine for an insightful 60-minute masterclass for LSAA members that breaks down the principles of Social Value and provides practical tools for measuring and quantifying impact.
- 13 Feb 2025
- 13:00 (GMT)
Local Market Access: Developing system readiness
Mastering market access: practical strategies for success in 2025 and beyond.
In this focused 60-minute masterclass, Paul Simpson, Vice President at IQVIA UK and an expert in patient and market access, will guide you through the key elements critical for success in 2025.
- 14 Feb 2025
- 13:00 (GMT)
Superwoman Is a Myth! How to Be a Deeply Feminine and Powerful Leader
Redefining success: harnessing soft power for authentic and sustainable leadership.
In this empowering 60-minute masterclass for LSAA members, Beverley McCluskey, a seasoned coach and former UK pharmaceutical industry executive, will introduce the concept of Soft Power—a balanced, sustainable, and deeply feminine approach to leadership.
- 25 Feb 2025
- 13:00 (GMT)
North NHS Review: In Conversation with Scott McKenzie
Navigating NHS transformation: insights into healthcare delivery in the North of England.
In this informative 60-minute masterclass for LSAA members, NHS and change management expert Scott McKenzie will explore the current state of healthcare delivery across the North.
- 27 Feb 2025
- 13:00 (GMT)
Oncology NHS Update
Oncology 2025: Navigating change and innovation in NHS cancer care
In this 60-minute masterclass for LSAA members, Shailen Rao and Joseph Williams, will explore what the new financial year holds for Oncology and Industry.
- 28 Feb 2025
- 13:00 (GMT)
Introduction to Global Market Access Trends
Are you targeting the wrong decision-makers?
As 2025 unfolds, this timely 60-minute masterclass for LSAA members with Neil Grubert and Anja Pownell will provide an essential overview of the key trends shaping global market access and how they will impact your strategy in the coming year.
March
- 04 Mar 2025
- 13:00 (GMT)
MSLs: Expertly manage your challenging conversations
Master the art of navigating complex conversations as an MSL in today’s dynamic environment
Join Lee Hallworth, Co-Founder and Director at Vercium, for this transformative 60-minute masterclass. Discover essential tools and strategies to boost your emotional intelligence (EQ), refine your communication approach, and turn challenging conversations into opportunities for meaningful and lasting impact
- 06 Mar 2025
- 13:00 (GMT)
Digital Health: Everything you wanted to know… but were afraid to ask!
Discover the trends driving digital transformation in healthcare and where Life Sciences can play a role
Join Judith Stewart, a leading expert in digital healthcare solutions, for this insightful 60-minute masterclass for LSAA members, where you’ll explore the cutting-edge advancements driving digital transformation within the NHS and beyond.
- 07 Mar 2025
- 13:00 (GMT)
Reducing the Risk of a Code Breach with Behavioural Science
How behavioural science can help minimise compliance risks in adherence to the Code
In this 60-minute masterclass, Christian Hunt, founder of Human Risk Limited and a pioneer in behavioural science within compliance, will show how understanding the drivers of human decision-making can help reduce the risk of Code breaches.
- 11 Mar 2025
- 13:00 (GMT)
Obesity NHS Update
Addressing the obesity crisis: How can Life Sciences support NHS initiatives in 2025?
Join Shailen Rao , founder of Soar Beyond and an expert in medicines management, for a 60-minute masterclass on the latest developments in obesity services within the NHS.
- 13 Mar 2025
- 13:00 (GMT)
South West NHS Review: In Conversation with Scott McKenzie
Transforming Healthcare Together: Join Scott McKenzie for an Essential Review of the South West NHS!
In this topical 60-minute masterclass for LSAA members, NHS and change management expert Scott McKenzie will discuss the latest developments in healthcare provision, service reconfiguration, and medicines optimisation across the region.
- 14 Mar 2025
- 13:00 (GMT)
Mastering Interview Techniques for Interviewees and Interviewers
Master the Art of Interviews: Stand Out as an Applicant, Shine as an Interviewer
Led by a panel of industry experts, this 60-minute masterclass provides essential strategies and techniques for both interviewees and interviewers .
- 18 Mar 2025
- 13:00 (GMT)
Urology NHS Update
Driving Impact in Urology Care: Life Sciences Solutions for NHS Challenges
This 60-minute masterclass for LSAA members led by healthcare professional expert Khaleel Loonat and industry expert Julie Worth offers a timely exploration of the current state of urology services within the NHS.
- 20 Mar 2025
- 13:00 (GMT)
Health Innovation Networks: Why collaboration is key in 2025
Maximizing Impact: Collaborating with Health Innovation Networks
In this insightful 60-minute masterclass for LSAA members, our panel of influential voices in healthcare innovation will delve into the priorities, challenges, and opportunities within HINs and explore how Life Science organisations can align with these networks for maximum impact.
- 21 Mar 2025
- 13:00 (GMT)
Optimise Collaborative Working in 2025: An expert guide for pharma
Building Effective Pharma-NHS Partnerships: Strategies for 2025 Collaboration Success
Led by a panel of industry and NHS experts, this 60-minute masterclass provides insights into strategies for building robust partnerships with the NHS that align with evolving healthcare priorities. As new fiscal policies and collaborative frameworks are implemented, understanding these changes is key for success.
- 24 Mar 2025
- 13:00 (GMT)
Procurement Act 2025: What does this mean for Life Sciences?
Navigating The Procurement Act: Opportunities and Strategies for Life Sciences
Featuring insights from the panel, which includes Trade Association Leaders and Industry Procurement Experts, this 60-minute masterclass for LSAA and OPTIC UK members will explore how the Act is likely to reshape procurement practices and supplier relationships.
- 25 Mar 2025
- 13:00 (GMT)
How to Make NICE Guidance a Reality for Patients
Navigating the Implications of Mandatory NICE Guidance for Life Sciences
In this 60-minute masterclass for LSAA members, Scott McKenzie will delve into the potential benefits and challenges of mandatory NICE guidance. While the framework could streamline NHS adoption of innovative treatments and improve patient outcomes, it also raises concerns about flexibility, pricing dynamics, and barriers to market entry.
- 27 Mar 2025
- 13:00 (GMT)
MSLs and the 2024 ABPI Code
Empowering MSLs: Navigating Code Complexities Under the 2024 ABPI Code
This timely 60-minute masterclass led by Dr. Lisa McCluskey, will offer valuable insights into the complexities of the 2024 ABPI Code for MSLs, using real cases and scenarios to clarify what does, and does not, constitute ‘promotion.’
- 28 Mar 2025
- 13:00 (GMT)
Opening Doors in Private Medicine
Engaging Private Healthcare: Tactics for Life Sciences Market Growth
Join Stuart Rose, an industry veteran in the Private Healthcare sector, for this exclusive 60-minute masterclass for LSAA members as he outlines actionable insights into engaging with Private Healthcare providers, adapting to market nuances, and crafting strategies that drive meaningful results in this growing sector.
- 31 Mar 2025
- 13:00 (BST)
VPAG 2025
Navigating VPAG Changes: Pricing Strategies and NHS Collaboration in 2025
This 60-minute masterclass for LSAA members will provide expert insights into the key trends, challenges, and outcomes observed under VPAG throughout 2024. Our esteemed panel will address the upcoming changes for 2025: focusing on adjustments to payment percentages and the revised exemption threshold for small companies.
