Brilliant Pharma Selling for Everyone! - Life Science Access Academy

Build confidence, win more business and rediscover the art of brilliant selling

Masterclass Details:

In today’s pharmaceutical industry, strong selling skills are no longer guaranteed. Many professionals have deep technical knowledge but lack confidence and structure in customer conversations. Meetings may go well, yet too often they end without clear action or next steps.

In this 60-minute masterclass, one of the UK’s most in-demand sales trainers and best-selling author, Andy Bounds, will show you how to be brilliant in every customer interaction. You’ll learn what to say, how to say it and how to ensure every meeting creates real outcomes.

Andy will share proven techniques to build confidence, impress and influence customers and handle objections with ease. You’ll also explore what world-class salespeople do differently and how to apply those same habits in your own work.

Join live to see practical examples in action, ask Andy your questions and learn techniques you can use immediately to improve your customer engagement

Key Learning Objectives:

Learn how to wow customers and make every meeting memorable
Understand how to trigger clear, actionable outcomes from each conversation
Discover how top sales professionals impress and influence their audiences
Learn how to handle common objections with confidence and ease
Gain simple confidence-building techniques that improve results before, during and after meetings

LSAA reserves the right to restrict access to this webinar to LSAA members.

Date and time

12th Mar 2026 13:00 – 14:00 (GMT)

Brilliant Pharma Selling for Everyone!

Speakers

Andy Bounds

Keynote Speaker, Award-winning Consultant, Best-selling Author at Andy Bounds Ltd

Client feedback

Marsha Gray, Training Specialist

Boehringer Ingelheim Ltd

“Working with Life Science Access Academy, our company love the variety of the many courses that are on offer. The hour long courses on specific subjects are really useful on Friday lunchtimes for our field teams and gain a lot of interest.

Life Science Access Academy are also super flexible and helpful when it comes to tailoring some additional sessions to our needs.”

Paul Runeckles, Director of Execution Excellence

Ferring

“We have been partnered with LSAA for several years now which has enabled our team members to develop their competencies and capabilities.

With over 700 learning modules, regular webinars on highly relevant topics across the UK, the opportunity to engage with expert speakers after events and regular blogs and newsletters, the platform is a highly valued resource at Ferring.

The team also provides regular usage statistics so we can understand the hot topics in Ferring and enable colleagues to share knowledge and experience with each other.”

Simon Warden, National Sales Manager

Frontier Medical Group

“Frontier Medical has fully implemented, Life Science Access Academy allowing Sales and Marketing to utilise the system. Maximising on line learning for all remote staff stimulates a culture of self-development giving individuals the accountability and responsibility to broaden their skills set.

Life Science Access Academy training is topical and a good fit for the fast paced healthcare market.”

Richard Edmonds

Gedeon Richter Women's Health

“I have found the training via the Life Science Access Academy to be excellent and I know many of my colleagues have as well.

The content is always kept up to date and there is a huge and interesting variety of topics covered. The site is curated in a way that makes it clear and easy to navigate. Also, the staff at Life Science Access Academy are friendly and responsive and all the experts are always knowledgeable in their areas.”

Robb Sayers, UK Capability Lead

ViiV Healthcare

“The variety and relevancy of content brings value to many different roles across the healthcare industry.

I have also been overwhelmed by the way the Life Science Access Academy team have accommodated our own business needs, being sensitive yet responsive to helping us since its formation.”