Trapdoors & Springboards to Watch Out for when Launching in 2027

Tuesday 1st December 2026 13:00 - 14:00 (GMT)


Spot the springboards, avoid the traps. Your guide to launching smarter in 2027.

Masterclass Details:

The UK healthcare landscape is evolving rapidly, creating both significant opportunities and potential pitfalls for Life Sciences organisations preparing for launch in 2027 – but it’s not always easy to know which is which.

In this practical and forward-looking 60-minute panel discussion, IQVIA experts Paul Simpson, Stephen Jowett and Sarah Denham will explore the policy shifts, commissioning changes and commercial realities that are set to shape market access, product launch and growth strategies across Life Sciences.

They will dig into some of the opportunities for launch and growth that exist in the UK pharma and medtech markets. How might neighbourhood commissioning impact local patient care dynamics? What is the role of the private market in market entry? And, perhaps most importantly, are there areas we need to be aware of that could soak up lots of effort and attention for limited reward?

From the implications of a Single National Formulary to whether AI is an essential part of your offering or an unnecessary diversion, this masterclass will help you focus your efforts where they matter most.

Join live to ask your questions and find out where to invest your time, resources and attention for maximum launch impact.

 

Key Learning Objectives:

  • Understand what is really meant by ‘neighbourhoods’ in the context of commissioning and care delivery
  • Learn why collaboration with the NHS is key, and identify the most appropriate mechanisms and approaches to rapidly gain engagement with partnership working
  • Understand the importance of navigating the ‘cost-effectiveness vs affordability’ tightrope
  • Explore 2027’s NHS big-ticket items and their relevance to the Life Sciences sector
  • Gain insight into how AI can be a meaningful part of marketing strategy
LSAA reserves the right to restrict access to this webinar to LSAA members.
  • Date and time

    1st Dec 2026 13:00 – 14:00 (GMT)

Trapdoors & Springboards to Watch Out for when Launching in 2027

Speakers

Client feedback

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Marsha Gray, Training Specialist

Boehringer Ingelheim Ltd

“Working with Life Science Access Academy, our company love the variety of the many courses that are on offer. The hour long courses on specific subjects are really useful on Friday lunchtimes for our field teams and gain a lot of interest.

Life Science Access Academy are also super flexible and helpful when it comes to tailoring some additional sessions to our needs.”

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Paul Runeckles, Director of Execution Excellence

Ferring

“We have been partnered with LSAA for several years now which has enabled our team members to develop their competencies and capabilities.

With over 700 learning modules, regular webinars on highly relevant topics across the UK, the opportunity to engage with expert speakers after events and regular blogs and newsletters, the platform is a highly valued resource at Ferring.

The team also provides regular usage statistics so we can understand the hot topics in Ferring and enable colleagues to share knowledge and experience with each other.”

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Simon Warden, National Sales Manager

Frontier Medical Group

“Frontier Medical has fully implemented, Life Science Access Academy allowing Sales and Marketing to utilise the system. Maximising on line learning for all remote staff stimulates a culture of self-development giving individuals the accountability and responsibility to broaden their skills set.

Life Science Access Academy training is topical and a good fit for the fast paced healthcare market.”

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Richard Edmonds

Gedeon Richter Women's Health

“I have found the training via the Life Science Access Academy to be excellent and I know many of my colleagues have as well.

The content is always kept up to date and there is a huge and interesting variety of topics covered. The site is curated in a way that makes it clear and easy to navigate. Also, the staff at Life Science Access Academy are friendly and responsive and all the experts are always knowledgeable in their areas.”

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Robb Sayers, UK Capability Lead

ViiV Healthcare

“The variety and relevancy of content brings value to many different roles across the healthcare industry.

I have also been overwhelmed by the way the Life Science Access Academy team have accommodated our own business needs, being sensitive yet responsive to helping us since its formation.”

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