What do KOLs really want from an MSL? - Life Science Access Academy

Masterclass Details:

The Medical Science Liaison (MSL) role affords a unique opportunity to develop meaningful, productive and mutually rewarding relationships with Key Opinion Leaders (KOLs).

Building these strong relationships demands time, effort, communication skills and a true understanding of what KOLs really want from an MSL.

If you are an MSL, or aspire to be one, this must-attend 60-minute masterclass, exclusively for LSAA members, lifts the lid on how to deliver what your KOLs are looking for.

Our panel of experts will share data from KOL surveys, real-life feedback and provide insider tips to maximise the success of your KOL relationships.

Key Learning Objectives:

Learn the results of extensive KOL surveys which illuminate their preferences and opinions on how best to work with them
Develop strategies to tailor your approach for an individual KOL’s specific requirements and needs
Understand the best approach to establish trust and credibility in the eyes of a KOL
Find out how to nurture and develop your KOL relationships over time
Uncover how to establish effective and responsive channels of communication

Date and time

1st Nov 2024 13:00 – 14:00 (GMT)

What do KOLs really want from an MSL?

Speakers

What people say

Marsha Gray, Training Specialist

Boehringer Ingelheim Ltd

“Working with Life Science Access Academy, our company love the variety of the many courses that are on offer. The hour long courses on specific subjects are really useful on Friday lunchtimes for our field teams and gain a lot of interest.

Life Science Access Academy are also super flexible and helpful when it comes to tailoring some additional sessions to our needs.”

Paul Runeckles, Director of Execution Excellence

Ferring

“We have been partnered with LSAA for several years now which has enabled our team members to develop their competencies and capabilities.

With over 700 learning modules, regular webinars on highly relevant topics across the UK, the opportunity to engage with expert speakers after events and regular blogs and newsletters, the platform is a highly valued resource at Ferring.

The team also provides regular usage statistics so we can understand the hot topics in Ferring and enable colleagues to share knowledge and experience with each other.”

Simon Warden, National Sales Manager

Frontier Medical Group

“Frontier Medical has fully implemented, Life Science Access Academy allowing Sales and Marketing to utilise the system. Maximising on line learning for all remote staff stimulates a culture of self-development giving individuals the accountability and responsibility to broaden their skills set.

Life Science Access Academy training is topical and a good fit for the fast paced healthcare market.”

Richard Edmonds

Gedeon Richter Women's Health

“I have found the training via the Life Science Access Academy to be excellent and I know many of my colleagues have as well.

The content is always kept up to date and there is a huge and interesting variety of topics covered. The site is curated in a way that makes it clear and easy to navigate. Also, the staff at Life Science Access Academy are friendly and responsive and all the experts are always knowledgeable in their areas.”

Robb Sayers, UK Capability Lead

ViiV Healthcare

“The variety and relevancy of content brings value to many different roles across the healthcare industry.

I have also been overwhelmed by the way the Life Science Access Academy team have accommodated our own business needs, being sensitive yet responsive to helping us since its formation.”