Introduction to Global Market Access Trends
Friday 28th February 2025 13:00 - 14:00 (GMT)
Masterclass Details:
With market access environments becoming ever more challenging and dynamic, understanding the global landscape is critical for life science professionals.
As 2025 unfolds, this timely 60-minute masterclass for LSAA members will provide an essential overview of the key trends shaping global market access and how they will impact your strategy in the coming year.
Join Neil Grubert, a renowned global market access expert with over 20 years of experience, and Anja Pownell, a specialist in German market access, as they unpack the evolving global market access challenges.
From the impact of a new US President to the significant reforms in Germany’s AMNOG and HTA processes, they will explore the changing regulatory frameworks, the impact of pricing and reimbursement models, and what companies must do to stay ahead.
Whether you’re navigating access barriers in Europe, understanding emerging trends in the US and Asia-Pacific regions, or seeking insights into overcoming post-launch hurdles, this session will provide you with the knowledge you need to thrive in the rapidly evolving global access landscape.
Key Learning Objectives:
- Understand the critical components of global market access and why it’s crucial for your company’s success
- Explore how healthcare system funding and organisation influence access across different regions
- Gain insights into health technology assessments (HTA) and their pivotal role in securing access
- Learn how payers decide on pricing and reimbursement strategies worldwide.
- Discover the access barriers you’ll face after global launch and how to overcome them
- Examine the key trends in market access for 2025 and how life sciences should adapt
Can’t make the date? Register and we’ll send you a link to the recording so you can watch it on demand in your own time.
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Date and time
28th Feb 2025 13:00 – 14:00 (GMT)
