Optimise Your Patient Adherence: a Mark Duman masterclass - Life Science Access Academy

Masterclass Details:

This masterclass highlighted the challenge of patient adherence, noting that nearly 50% of patients do not take their medicines as prescribed. He stressed the need for improved health literacy and clear communication, while also addressing the personal and social factors that impact adherence, such as emotional well-being and lifestyle.

The session delved into the role of health psychology in understanding patient behaviour, alongside the power of shared decision-making in fostering a collaborative healthcare environment. Mark also stressed the importance of co-creating patient support programmes that are tailored to individual needs, ensuring they are impactful and effective in improving patient adherence and health outcomes.

Key Learning Objectives:

Enhancing health literacy through clear communication
Understanding the person behind the patient
Leveraging health psychology to address adherence challenges
Promoting shared decision-making for better treatment outcomes
Developing tailored patient support programs that drive long-term adherence

Date and time

12th Sep 2024 13:00 – 14:00 (BST)

Optimise Your Patient Adherence: a Mark Duman masterclass

Speakers

Mark Duman

Director, MD Healthcare Consultants

We work with more than 200 leading Life Sciences companies including:

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Marsha Gray, Training Specialist

Boehringer Ingelheim Ltd

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Paul Runeckles, Director of Execution Excellence

Ferring

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Simon Warden, National Sales Manager

Frontier Medical Group

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Gedeon Richter Women's Health

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ViiV Healthcare