Storytelling for MSLs - Life Science Access Academy

From ancient principles to modern influence, transforming your communication with data-led storytelling

Masterclass Details:

In this 60-minute masterclass created specifically for Medical Science Liaisons (MSLs), Nic Hallett, Lead Consultant at Excel Communications, delivers a fresh and energising look at how scientific data can be communicated in more powerful, memorable and persuasive ways.

Using both modern communication techniques and classical principles from Aristotle, including ethos, logos and pathos, Nic demonstrates how MSLs can increase their influence by aligning scientific and economic messages with the way healthcare professionals make decisions.

Designed to help MSLs translate data into compliant and meaningful dialogue. Learn to strengthen your presence, refine your storytelling structure and connect with audiences both intellectually and emotionally.

Key Learning Objectives:

Understand why data alone is not enough to inform or influence an audience
Recognise the communication preferences and decision-making strategies used by healthcare professionals
Use your voice, visuals and presence to reinforce your message
Structure scientific messages into meaningful stories
Increase your ability to influence by making your communications clearer, more relatable and more memorable

Date and time

3rd Nov 2025 13:00 – 14:00 (GMT)

Storytelling for MSLs

Speakers

Nic Hallett

Lead Consultant at Excel Communications (HRD) Ltd

Client feedback

Marsha Gray, Training Specialist

Boehringer Ingelheim Ltd

“Working with Life Science Access Academy, our company love the variety of the many courses that are on offer. The hour long courses on specific subjects are really useful on Friday lunchtimes for our field teams and gain a lot of interest.

Life Science Access Academy are also super flexible and helpful when it comes to tailoring some additional sessions to our needs.”

Paul Runeckles, Director of Execution Excellence

Ferring

“We have been partnered with LSAA for several years now which has enabled our team members to develop their competencies and capabilities.

With over 700 learning modules, regular webinars on highly relevant topics across the UK, the opportunity to engage with expert speakers after events and regular blogs and newsletters, the platform is a highly valued resource at Ferring.

The team also provides regular usage statistics so we can understand the hot topics in Ferring and enable colleagues to share knowledge and experience with each other.”

Simon Warden, National Sales Manager

Frontier Medical Group

“Frontier Medical has fully implemented, Life Science Access Academy allowing Sales and Marketing to utilise the system. Maximising on line learning for all remote staff stimulates a culture of self-development giving individuals the accountability and responsibility to broaden their skills set.

Life Science Access Academy training is topical and a good fit for the fast paced healthcare market.”

Richard Edmonds

Gedeon Richter Women's Health

“I have found the training via the Life Science Access Academy to be excellent and I know many of my colleagues have as well.

The content is always kept up to date and there is a huge and interesting variety of topics covered. The site is curated in a way that makes it clear and easy to navigate. Also, the staff at Life Science Access Academy are friendly and responsive and all the experts are always knowledgeable in their areas.”

Robb Sayers, UK Capability Lead

ViiV Healthcare

“The variety and relevancy of content brings value to many different roles across the healthcare industry.

I have also been overwhelmed by the way the Life Science Access Academy team have accommodated our own business needs, being sensitive yet responsive to helping us since its formation.”